Mens Surf Inspired Apparel
SUPERbrand has seen surf fads come and go. They have seen cultures, counter-cultures, wave hogs, travelling vans, superstars and some incredible waves. They also make incredible men's apparel. They know the head clearing affect you feel when you first paddle out. They know you need at least a couple cotton shirts. They know that your style isn't cemented in brands or money, but in style and attitude. In June 2010 SUPERbrand launched its first Mens Apparel Collection, an assortment that followed the youthful, progressive, high-quality aesthetic of the Brand. With the bones in place, distribution carefully grew to core markets and fine boutiques in the US, Australia, and select other regions.